As we are bombarded by global catastrophes, the increasing threat of terrorism, the increasing pace of technology and many other factors that have a destabilizing effect on our inner emotional state is it possible to develop greater emotional resilience to all of this chaos? In order to answer this ...

Think that you aren`t big enough for national media coverage? Says who? Certainly not the USA Today. In one recent two-week period, they quoted financial planners in Southfield (Michigan), Dublin (Ohio) and Clearwater (Florida). These are not exactly metropolitan hubs. When your media confidence and...

I recently read a magazine article about Andrew, a 42-year old businessman. He gave up a demanding law practice in the Northeast, moved South to launch a new furniture and interior-design store, and wrote his first fiction novel in the midst of that transition. He persevered with his passion for w...

Your organization is doing well if 85 percent of your donors renew their support each year, according to Stanley Weinstein in his book The Complete Guide to Fundraising Management.

To put it another way, you are doing well if no more than 15 percent of your donors fall away each year. <...

Proper Use Of Meta tags For A High Google Ranking Google is currently the web`s most popular search engine. Getting a high Google ranking is a must if you want your website to succeed! In addition to being the most used search engine in its own right, Google also provides the search results for othe...

If you?re reading this right now you probably have been broke, are broke, or know someone who is struggling with being broke. The pain and suffering of being in this state is truly awful. Being broke causes thoughts of despair, feelings of failure, desperation, struggle, lack and need. Being brok...

You never know when 60 Minutes will knock on your door and if not them, then maybe a local investigative reporter. A little media savvy is a valuable skill for executives and their image-conscious organizations. Unless you?ve had media training you know most businesspeople would rather face a firi...

Lots of people would like to get their Web site to the top of Google`s free listings. But that`s precisely the problem: You`re competing with lots of people. It`s certainly possible to get to the top - after all, somebody has to be there! - but it takes a lot of time and effort. Alternatively, you c...

Run, run, run. React to this, react to that. How can you be effective when you are continuously being pulled into situations? You want a way out and you think the solution is to become proactive. But how? And what does this mean? Are you now simply pushing the same people and situations that used to...

In several previous articles I mentioned my having downloaded and installed the fantastic PHPBB open source forum. I shared with readers the lengthy and tedious process of selecting the right mirror, downloading the files to my computer, and following all the long, drawn out, and complicated set up ...

It?s time for part two of the series to reduce environmental stress in your life. In Five Ways to Reduce Environmental Stress - Part One, I shared with you five ways you can immediately reduce stress by controlling your environment. Now I will share five additional ways for you to make a difference...

What can a tonneau cover do for your truck? When I got my pickup truck I was told that a tonneau cover was a must-buy. The thing is, that I didn?t even know what one was at that point. Basically, they serve two functions on your truck: aesthetics and practical use. A tonneau cover gives you a great ...

Another way to network is by using an 800 number and establishing a network of experts to refer your clients/customers to. An 800 number provides a way for your customers to reach you. You can answer information needs, resolve problems and obtain information from your customers. You will of course n...

A satellite phone is a telephone that transmits and receives messages from orbiting satellites that provide coverage to the entire world or only specific regions. The phones used for satellite communication are often larger in size than the ones that are used for terrestrial applications. These phon...

Driving down the road our eyes frequently scan the vital instruments on the dashboard that monitor speed, fuel level, coolant temperature, and oil pressure. The modern vehicle also has many more devices that constantly monitor various systems for fuel mixture, exhaust gasses, timing adjustment and ...

We go to meetings to share information, to report on project status, to make decisions, to get the free lunch, and because we were invited. (Sorry that I digressed). This is only a partial list ? there are many other valid reasons for holding meetings. Perhaps the most common and best reason for a m...

Many retailers do not have good internal controls in place and place little importance on them. They are concerned with the buying and selling of merchandise and do not place enough emphasis on making certain that the sales get recorded, the money gets in the bank, the invoices are paid only once a...

This holiday season 15 percent of consumers in the US plan to buy online, spending an average of $585. That?s 9 percent more revenue for online merchants in comparison to last year?s results. A recent report estimates that Canadians will spend half a billion dollars online for gifts this holiday sea...

When it comes to gaining and keeping customers, every website is interested in doing everything they possibly can to make this happen. Fortunately, something as easy as e-mail etiquette can make your customers feel appreciated and as a result become loyal and repeat customers. However, there are som...

We all know that the secret to success on the Internet is getting your website noticed and producing massive amounts of unique traffic. Even better still is producing this traffic on a consistent basis and for free. So how do we go about this task and what is the magic formula that will do this for ...

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business.

Research about interactive characters suggests substantial opportunities for them to
enhance online experiences.

The M...

You are a struggling entrepreneur and sometimes it feels like you are pushing a 3 ton boulder up a steep hill. Costs keep mounting and you are considering giving up. Well before you do, check out these 10 setbacks that Walt Disney had, some were financial nightmares that put him millions of dollars ...

Cable has grown from 13 houses connected together in 1948 to coverage of nearly 70% of all households in the U.S. With dozens, even hundreds of channels, Cable is now a major player for local advertising dollars, some for less than 5 bucks. On the Mary Tyler Moore Show in the 1960?s, most of the pe...

Telecommunications is the most important physical infrastructure in the modern world. It is more important than roads because it can replace them. It is more important than office buildings because it allows for the formation of virtual offices. It is more crucial than legal and institutional system...

In part 5 of the program you will learn about: 1. Technology tools for delivering your message to a wide audience
2. How Internet users benefit from hearing your voice 1. Technology Tools for Delivering Your Message to a Wide Audience The following are several ways technology can help you use y...

The most important part of buying a digital camera is making sure that the one you select meets all of your needs. Digital Camera 101 Better digital cameras uses a chip called a "Charged Coupled Device" (CCD) instead of film. Light enters the camera, through the open shutter, and strikes the CCD whe...

A Maryland State Legislator proposed a bill last year to further regulate franchises in their state. As we allow states to dream up more laws we become the United Countries. Luckily the Maryland Lawyer did not get her bill past, but she might have? It is sickening to see folks make laws who have nev...

How Much Is Your Popcorn Worth?: Powerful Lessons In Marketing & The Psychology Of Selling - Part 5 Let`s continue to discuss the various marketing principles that are involved in "popcorn marketing": 6. Exclusivity During the few hours that you`re in the theatre, they have the market cornered by be...

I know it?s asking a lot but you need to set aside a minimum of 15 minutes a day to build your brand. You can do many things in 15 minutes a day that will help build visibility credibility and a strong personal portfolio. Here`s a short list to get you thinking about your "packaging" your br...

In my business, it has been an interesting and very busy two quarters. I`ve worked with sales managers, marketing executives, professional services practice managers, business development executives, divisional presidents, two dozen sales teams, nine VPs of Sales and directly with 29 CEOs in North ...

Every business has to start somewhere. What truly makes this country great is the freedom of enterprenuership that every one of its citizens have. Capitalism at its best signifies the power of a single person to reach monumental goals and turning a simple idea into a huge corporation. But in our ...

There will always be room for the special quality and elegance of black and white digital photography images, especially when combining it with the many benefits offered by digital photography in general. In digital photography and imaging there are many features and techniques available for image c...

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of dive...

As a manager, does your current business, non-profit or association public relations effort concern itself primarily with radio and newspaper publicity? Or does it concentrate on a specialty area like financial communications or trade relations? Or, possibly, it deals each day with sales support o...

When we ran the contest back in 1998 we had a idea there would be a few visitors but we got a big surprise. We had up to 1000 people per hour from the local area sitting on the web site waiting for the cop to come in the drive thru. We ran the contest for 2 months and it was the best advertising we ...

What is it like from a marketing perspective to be yesterday?s news? We rely on what is tried and true in marketing because it is usually safe, tried, and tested. It saves us time, as well, since we don?t have to put on our creativity cap to craft an innovative strategy. But, there?s a certain att...

This newsletter is full of opportunities staring you in the face. If you don`t believe me, write and tell me so--and by doing that you`d be proving me right. That would make you a proactive marketer: spotting a marketing opportunity in an everyday activity. For instance: Something most of us do ev...

1. Be Complete Make sure that your resume includes EVERYTHING your prospective employer would need to know to be able to offer you an interview. It is NOT unheard of for your carefully-crafted cover letter to be separated from your CV - if your contact details were only on your cover letter, how wil...

From my experience, I`ve been on many discussion groups and have spoken to many other like minded people. The one topic that always seems to arise is how to get massive sales right away. Not only massive sales but quick sales. Well let me clear something up for you. Creating MASSIVE sales takes much...

In this the fourth and final part of articles about how to obtain the best service from your contract cleaner I look at the remaining three questions, that can to some degree all be grouped together. Are your staff fully trained in appropriate Health and Safety practices? Can this be verified? C...

In recent years, companies have recognized the need to expand their businesses in the international arena. Breakthroughs in communications and transportation have facilitated this move and have enabled these companies to trade in various countries all over the globe. It is now easier for company rep...

Why go into business? Is it for the money, the status, or just because it is inconceiveable to be an employee? Careful and serious thought stimulate the desire and commitment to pursue the initial processes in setting up in business. This involves risks, but the overwhelming desire to achieve, outwe...

She`s a Grand Old Flag-Keep Her Looking That Way Our flag is the symbol of our nation and its history, so our government has put into place some laws that govern how it is treated and cared for. This is an important idea, yet most people, even if they`ve flown it for many years, don`t know p...

If you?ve ever gone through the process of creating your own info-product or software then you know that while there is profit involved it can be a vigorous and time-consuming process. I always say it?s good to have your own products, but they should be used in conjunction with resale rights product...

One of the many benefits of Six Sigma is how it helps to develop people. The dual processes of Six Sigma training and Six Sigma projects cultivate excellence in not only product quality and financial savings but also in the knowledge, confidence, and quality of the people in your organization. Peopl...

"The way to develop self-confidence is to do the thing you fear". -- William Jennings Bryan Whether you`re generally a self-confident person, or someone continually plagued by self- doubt, you`ll recognize some of these confidence killers if you:

• Are overly dependent on the thoughts...

Keeping your existing house when you buy a new one could be THE most profitable financial decision you could make. Consider the following: 1. Second stream of income: When you move to another place and keep your current house as a rental, this gives you an extra stream of income. 2. Pay less tax: ...

Because, like you I suspect, they have key target audiences whose behaviors help or hinder them in achieving their organizational objectives. But even in their own best interests, too few involve themselves in their public relations effort to the degree they should. The result can be a PR prog...

One of my classes in management focused on the repeat customer. The course stressed the importance of the repeat customer to the financial welfare of the business. We spent hours discussing ways to turn “first time” buyers into repeat customers. This is not a new concept. We’ve all...

As a small business owner, does the following paragraph sound familiar to you?? ?Other than doing the technical ?fix-its? with my computer?I do it all! I have found that this keeps me very limited in growing my business and taking on new clients. I wish I had someone to help but how can I justify ...